Budget Allocation Tool
The total amount you have available to spend on marketing activities this month.
Choose your focus to determine how the money is split across the funnel.
Your Strategic Split:
1. Budget Allocation Planner
The total gross income you want to generate.
2. Performance & ROI Predictor
% of visitors who become customers.
3. Hiring vs. Agency Comparison
Industry-Specific CLV Planner
This adjusts the target Acquisition Cost based on typical margins.
Customer Lifetime Value
$0
Allowable Acquisition Cost (CAC)
$0
SaaS allows higher CAC due to low overhead.
Strategic Growth Planner
Use this tool to determine how much you can profitably spend to acquire a new customer. By understanding your Customer Lifetime Value (CLV), you can stop guessing and start scaling with confidence.
Industry benchmarks help set a sustainable budget for your specific margins.
Total Value Per Customer
$0
Your Max Acquisition Spend (CAC)
$0
Select an industry and enter values to see your target.
